HIT Group
/ Main tasks
Information architecture. Web and components design. Project management. Weekly meetings with client.
/ The project
HIT is a group of companies dedicated to corporate real estate. Its main business is the planning, design and construction of vanguard working places. Also, they work on interior design, setting, equipment and office operation developments. We carry out three projects with HIT: -Review and develop its brand strategy and architecture. -Update of its visual identity and creation of its graphic system. -Develop its institutional website. The web project was about updating the site with the new visual identity, a content review and reorganizing it. The challenge was to work with a limited budget and to get to a good journey for each user.
Information architecture
We have decided to guide the user's journey through the solutions that HIT offers to each one. Taking into account the experience that HIT has, we also decided to maintain the company's projects catalogue but with a system of filters. This was an improvement because it allows the user to preview more projects at the same time.
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